Many performers, nominees and winners at the 53rd annual ACM Awards on April 15 got a coveted “ACM Sales Boost,” including Kane Brown, Carrie Underwood, Miranda Lambert, Midland, Luke Bryan and more.
According to Nielsen Music, songs that were nominated enjoyed a 431 percent surge on April 15 compared to a baseline average on April 13 and 14. Songs that were performed during the show surged 446 percent with a total unit lift of 87,667 sales.
Check out some of the “ACM Sales Boost” numbers, courtesy of Nielsen Music.
- After Kane Brown and Lauren Alaina performed “What Ifs,” the tune surged 813 percent for a massive unit lift of nearly 12,800 sales.
- Carrie Underwood felt an increase of 7,100 units after performing “Cry Pretty.”
- Midland’s performance of “Drinkin’ Problem” boosted sales of the track by 1,320 percent, with nearly 7,000 unit sales on Sunday.
- Sales of Blake Shelton’s performed song, “I Lived It,” soared 6,400 units.
- Thomas Rhett performed “Marry Me,” leading to an increase of more than 5,800 units on Sunday.
- Following his performance of “Most People Are Good,” Luke Bryan moved 5,700 units on Sunday.
- Sam Hunt’s “Body Like a Back Road” won the award for Single Record of the Year, causing sales of the track to jump up 5,600 units.
- Dan + Shay’s performance of their song, “Tequila,” led to a 4,900 unit increase in track sale.
- Chris Stapleton, who won Album of the Year and Male Vocalist of the Year, saw sales of “Broken Halos” rise by 4,400 units.
- After winning Song of the Year, Miranda Lambert’s “Tin Man” saw a 3,000 unit sales spike.
- Winning the award for Vocal Event of the Year, Keith Urban’s “The Fighter,” which featured Carrie Underwood, saw track sales surge 2,200 units.
